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WEB Advertising Information
New Concept & Rates! 
Mezzanines International offers its
members
(an associate or higher
membershiplevel
required!*) the possibility to advertise on the Mezzanines International
website. We introduce the opportunity to advertise with an ad random banner
on not just one page, but on multiple pages. That way we increase the visibility
of your banner.
* exceptions can be made for partnerships with event organisers.
What is an ad random banner?
A ad random banner is a banner which changes ad random every time the page
is (re)loaded. This means that you share the banner space with other
banners. To guarantee the visibility, we have reserved each position to
maximum three advertisers.
How follow-up the efficiency of your banners?
Mezzanines International members can consult the Mezzanines International
web
statistics
theirselves. We will provide in the weekly & monthly
statistics for each banner the following information:
-
Number of Ad Views: how many times has the banner been seen.
-
Number of Ad Clicks: how many times a visitor clicked on the banner.
You can trace this in your own website statistics when looking to the
list of referring websites.
-
Number of Ad Views and Clicks, giving the click/through rate:
how many visitors seeing your banner actually clicked on your banner. If
this percentage decreases, we advise you to change the lay-out of your
banner.
Mezzanines International Web Audience
Mezzanines International is targeted towards decision makers within
the IP, PMC, PC-MIP and M-Modules mezzanine market. We reach every country
of the world with a small majority of European visitors.
Advertising Rates
Web banner space on the Mezzanines International website is sold per
three months on a first come, first serve basis.
Monthly ad rate: 400 EUR (400 USD)
Set-up Fee: 120 EUR (120 USD)
Promotional Offer for Bulk Orders:
-
Order for 6 months = 1 month free
-
Order for 9 months = 2 months free
-
Order for 12 months = 3 months free
Webadvertising Sales Conditions:
All above rates are monthly gross rates. 15% agency commission
to recognized agencies on space and position. No agency fee on design and
set-up. Agency fee disallowed after 30 days from date of invoice. Web Advertising
space is sold PER 3 months and invoiced in front of each quarter. Prices
are per month and not including V.A.T. (for member of the European Union
only). Payment 30 days after invoice date. Services will be suspended until
the payment is received. Fees are invoiced in Euros (EUR) and US
Dollars (USD). A Set-up fee of 120 EUR (120 USD) is applicable for each
ad and gives the right to replace your ad material once per week. If you
want to replace your ad material more often, the same set-up fee is applicable
for 4 extra ad replacements. No cancellations mid-quarter - 45 day written
notice prior to next beginning quarter required. We reserve the right to
change our rates at any time, current contracts are respected with a maximum
duration of one year.
Which banner positions can you reserve?
We offer banners at the top of the page (Header Banner). A banner on the
homepage is not possible.
There are two possibilities of placing a banner:
1. Home banner: Your banner will be viewed on the homepage of each section.
2. A section banner: Your banner will be viewed on every page of a
particular section. (including the hompepage of that section).
Please note: If two or more banners are located on the same page, they
will become rotating banners
You can put banners on the following sections:
| Position |
Header Banner |
Footer Banner |
1. Home Page all sections banner (banner on home page of Vendors,
Products, News,
Members and The
organization section) |
3 ad random |
3 ad random |
2. Vendors List
+ each subpage |
3 ad random |
3 ad random |
3. Products Directory
+ each subpage |
3 ad random |
3 ad random |
4. News
+ all subpages, except for Company & product news section |
3 ad random |
3 ad random |
5. Members
+ all subpages |
3 ad random |
3 ad random |
6. The Organization
+ all subpages |
3 ad random |
3 ad random |
Material guidelines for banners: you should deliver
by
e-mail a gif or jpeg file of 584 x 50 (or 584 x 60) pixels, size of
maximum 20 Kbytes, together with the URL which we should use to link to
your web site.
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